Previous winners


To be eligible for this award, the nominee must be a regional or national community group, iwi, geographical region or collective of people - in any sector including (but not limited to) business, leadership, culture, voluntary work, disaster relief, environmental work, health, education, sporting clubs, or working with the disadvantaged.

Nominators should consider talking about the following areas in their nomination:

  • THE COMMUNITY: Describe the community or group you are nominating and the work that they do (particularly over the past 12-months) that has inspired you to nominate them as Mitre 10 Community of the Year 2021 - Ngā Pou Whirinaki o te Tau.
  • PURPOSE: Who benefits from the work of this community, and how?
  • COMMITMENT: Describe the commitment of time, risks, and challenges overcome to create an impact to this point (this may still be ongoing).
  • PROVEN IMPACT: How has this community clearly demonstrated a positive impact in their area of influence? How is has this been measured?
  • LONG-TERM IMPACT: If applicable, how would the nominee/s enhance, grow, and/or adapt their approach in the future to best meet the changing needs of their community? How would winning this award impact this group and the work that they are doing?
  • THOUGHT LEADERSHIP & INNOVATIVE THINKING: How thoughtful, creative, and unique is this community’s approach to their challenge, opportunity, or situation?
“If recent months have shown us anything, it’s that community spirit is the very heart of New Zealand. As our team of five million came together, story after story emerged of groups embracing and supporting each other to get through. As a locally owned business with deep roots in our communities, we’re proud to recognise and celebrate remarkable groups like these, and those who work tirelessly to tackle challenges and make a difference to the lives of those around them.”
Chris Wilesmith
CEO Mitre 10